In the Prosoft Engineering booth at Macworld Expo, president Greg Brewer, talks about the latest version of their all-important backup program, Data Backup 3. Greg also discuses Jax, their new utility that, “opens the architecture” of iTunes. Jax is a new product direction for Prosoft Engineering, and Greg explains the thinking behind the newest addition to their roster of excellent programs. Enhanced visualizers, lyric management, album art management, the ability to manage various types of data for inclusion on your iPod, brand new ways to explore your favorite songs and bands and more all make Jax an intriguing product that you’re going to want to learn more about.